The goal with for Philty Vintage was to capture the feel of the Brand if you were to step in the store. Not just the clothes, but the vibe and look Phil has crafted inside the shop. I pulled together a small team of talented friends to create something that felt clean and intentional without being over polished.

This was meant to be an evergreen piece that Philty can use long term across marketing. Every creative decision was made to highlight the cool clothing, the personality of the store, and the overall vibe that makes Philty Vintage stand out in Evansville, Indiana.